Category Entrepreneurship

What is Segmentation in Marketing?

what is segmentation in marketing

In the dynamic landscape of marketing, understanding your audience is paramount. Enter marketing segmentation, a strategic approach that divides a heterogeneous market into smaller, more manageable segments. These segments share similar characteristics and behaviours, allowing businesses to tailor their marketing…

How to Register for VAT?

how to register for vat

In the United Kingdom, registering for VAT is a simple and straightforward process. By completing the VAT registration, businesses can start charging VAT on their sales and reclaim VAT on eligible purchases. But how exactly do you register for VAT?…